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Max Eisenbud’s New Role at WME Sports
Max Eisenbud, a stalwart in the world of sports representation, has been appointed to lead client representation at WME Sports. He will oversee interests across tennis, golf, action sports, and sports content.
A Leader with Passion and Creativity
Christian Muirhead, WME Group co-chairman, described Eisenbud as a unique blend of passion, creativity, and hard work. He has spent 25 years nurturing top tennis players and elevating IMG Tennis to unparalleled heights. With such a track record, he’s well-suited to guide WME Sports into a prosperous future.
Eisenbud’s Storied Career
Since his start in 2000, Eisenbud has represented legends like Maria Sharapova and Li Na. His expertise extends beyond the court, enabling these players to burgeon commercially. Now, he continues to lead IMG Tennis, representing stars like Carlos Alcaraz, Coco Gauff, Iga Swiatek, Serena Williams, and more.
WME Sports: A Global Force
WME Sports isn’t just about representing athletes. They negotiate contracts, secure brand deals, and launch media ventures. This comprehensive approach drives the sports industry forward. Under Eisenbud’s guidance, they’re poised for even greater heights.
The Broader WME Group
The appointment follows a notable change for WME’s parent company, Endeavor. Endeavor went private once more, in a substantial $25 billion transaction led by Silver Lake. Now a private entity, it operates under the WME Group umbrella.
Eisenbud’s New Team
Eisenbud’s team at WME Sports includes Lee White, Josh Levy, and Mike Zavodsky, each focusing on sports content, broadcast, and property solutions respectively. Together, they’ll drive innovations and growth in the sports sector.
Exploring WME Group’s Entities
The WME Group is more than just a sports agency. It includes marketing firm 160over90, IMG licensing, and Pantheon Media Group, an unscripted studio. These entities work synergistically, fostering a robust ecosystem for entertainment and sports.
In essence, Max Eisenbud’s new role marks a significant step for WME Sports and the broader network. With his leadership, the agency looks set to expand even further, establishing new benchmarks in sports representation.
