fashion rebounds despite pressure on footwear spending

A Resurgence in Retail

Since May, the UK’s textile, clothing, and footwear (TCF) sector has been on a remarkable upswing, surpassing overall retail performance. This trend is driven by burgeoning online demand, yet it conceals some woes within footwear sales. Consumer spending remains tepid, and import levels have been notably erratic due to fluctuating demand.

The Golden Quarter

Entering the Golden Quarter, sales have indeed improved. However, looming economic uncertainty and inflation standing above target are concerns. Retailers face the additional pressure of a forthcoming Budget, which may influence consumer confidence.

Spreading the Wings

Despite a challenging start in January and May with negative growth, 2025 appears promising for UK’s retailers. TCF sales, while slowing slightly from 6.7% in August to 6.4% in September, have experienced four consecutive months of year-on-year growth. From July to September, TCF sales rose by 5.7%, indicating a healthy recovery after last year’s 2.2% dip.

Online Versus Physical Stores

Interestingly, online sales have mirrored physical retail, albeit differently. Although online shopping dipped in January and May, it has rebounded, growing by 3.0% throughout the year. Online fashion sales, up by 2.3%, are outpacing physical retail.

The prevailing autumn weather has nudged fashion sales upward, with online stores seeing a surge. In September, 28.1% of TCF sales were online, the highest since the pandemic subsided.

“Autumn showers also discouraged visits to physical stores,” noted Kien Tan of PwC UK.

The Year of Discounts

Footwear prices have seen consistent discounts since July 2024. This sector, experiencing negative inflation, is the most discounted within TCF. In September, footwear inflation hit its lowest at -2.9%, contrasting with overall economic inflation currently above 4%.

Hitting the Brakes

Import figures tell an intriguing story. Between January and August 2025, 3.3 billion pairs of footwear were imported, yet June stood out with a significant dip. In contrast, July bounced back robustly, demonstrating how swiftly retailers can adjust to market conditions.

The sustained inflation, compounded by energy price upheavals and geopolitical tensions, continues to challenge British consumers (bbc.com).

Future Prospects

Looking ahead, uncertainty looms. Helen Dickinson of the British Retail Consortium highlights concerns about consumer spending during the festive season and budgetary impacts on businesses. This anticipation adds a cautionary note to the optimism of rising sales.

In summary, while the UK’s TCF sector exhibits resilience and growth, underlying issues such as inflation and cautious consumer behaviour remain ever-present. Retailers and consumers alike must navigate these complexities as they brace for the festive season and an unpredictable economic landscape.